The holidays have come and gone, and the new year has begun. A fantastic opportunity to reacquaint your customers with various houseplants. January is when many people start making New Year's resolutions. This is the time to get them to think of a creative way to fill the green void left by the Christmas tree. After all, wouldn't it be nice to start the new year healthy and keep the living room green with some new houseplants?

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Now, how do you demonstrate to your customers the beauty and usefulness of houseplants?By introducing them to the most significant advantages of greenery for the home! Of course, the most well-known advantage of houseplants is their aesthetic value: houseplants are attractive and add character to the space in which they are placed. A well-chosen houseplant can transform the appearance of the indoor environment. Beautiful houseplants add atmosphere to living rooms during these dark days.

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Another significant advantage of houseplants is that they help to create a healthier indoor environment. Plants use photosynthesis to convert CO2 in the air into oxygen, which is then released into the atmosphere as water vapor. This increases the oxygen content as well as the humidity of the environment. There are also several houseplants with air-purifying properties. These remove harmful substances from the air and gradually degrade them. Thus, air-purifying houseplants actively contribute to improved indoor air quality.

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The Calathea is one of the houseplants that has this air-purifying effect. The Calathea converts harmful substances such as formaldehyde, benzene, and other particulate matter that enter the air through the sofa or carpet into oxygen. The Calathea is also known as the "living plant" because its leaves slowly close at night and reopen the next morning. This allows your customers to hear the plant rustle late at night and early in the morning.Although only a few Calathea species can produce flowers, this does not diminish the plant's beauty. In fact, each species' leaves have a distinct pattern.

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Do your customers want to have several air-purifying plants in their homes but don't want to have multiple houseplants of the same species? The Philodendron, along with the Calathea, is an excellent choice. The Philodendron, like the Calathea, purifies the air of pollutants. Furthermore, the Philodendron is simple to care for: the plant requires little water and can be placed almost anywhere. Your customers can enjoy the Philodendron for a long time as long as it is not placed in direct sunlight or over-watered.

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The Aglaonema is another houseplant to recommend to customers looking for a fresh start in the new year. The Aglaonema is a one-of-a-kind houseplant known for its stunning leaf patterns with striped and/or spotted markings that keep you looking. The Aglaonema, like the Philodendron, does not require much water and has an air-purifying effect. Unlike many other houseplants, the Aglaonema thrives in a dark area of the home.Perfect for the study or bedroom!

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Everyone can benefit from houseplants

Van der Plas has a large selection of the most beautiful houseplants available for purchase. Our partner JoGrow has a large selection of houseplants in a variety of colors and sizes. Do you want to offer your customers different varieties of the same houseplant? Then take a look at JoGrow's mixed trays. You'll find a variety of different varieties of the same houseplant here.

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Graceful and simple

Plants can also be purchased with a beautiful ornamental pot to complete the look. You save time and money by purchasing houseplants with decorative pots.In fact, purchasing a houseplant with an ornamental pot is less expensive than purchasing the plants and ornamental pots separately. Furthermore, you are not required to place the plant in the decorative pot yourself!

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Purchase with confidence.

Because JoGrow is a Decorum grower, you can expect Van der Plas' houseplants to meet the quality, innovation, and durability that this A-brand is known for. When you order houseplants from Van der Plas' webshop, you are purchasing carefree houseplants from Europe's leading florist platform. So, order our lovely houseplants right away to assist your customers in making their homes more beautiful and healthier!

Check out our range of houseplants